Most people in business seek to grow, create more sales, utilize management skills and attempt to build a constantly growing strong financial base from business and company profits.
Advertising dollars do not always relate to more sales or more profits. Sometimes markets are saturated. Lots of businesses can double their advertising and gain only small bumps in sales.
What can a savvy business professional do? Consider growth through acquisition.
An example is the story of Health Extension, a company organized to provide at-home nursing services. Rather than try to out-market competing businesses in their territory, the company developed a growth-through-acquisition strategy. They found a great business broker and spent four years researching and opening the door to acquisition negotiations. By offering reasonable terms and agreement to maintain employment, Health Extension grew from 20 employees to over 1,200.
Growth through acquisition can be a powerful advisory activity within a business brokerage practice. Becoming an acquisition finder is within the science and art of becoming a business broker.
All the best, Frank Kovich
